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Trade and marketing of avocado

Code: 9781801468299
Publication date: 27/03/2023
Extent: 26 pages

Contributions by: Elhadi M. Yahia, Autonomous University of Querétaro, Mexico

Chapter synopsis:

This chapter describes the global trade in avocado, markets and marketing systems, examples of quality and safety standards and requirements for local markets as well as for export markets, and costs and returns.



DOI: 10.19103/AS.2023.0144.07
£25.00
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Table of contents
  • 1 Introduction
  • 2 The Mexican-US avocado trade model
  • 3 Markets and marketing
  • 4 Marketing at points of sale
  • 5 Overview of costs and returns
  • 6 Quality and safety standards for markets
  • 7 References

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